Home Page
Welcome Center
Learning Center

Hide It Under a Bushel? No!

Matthew 5:14-16

February 12, 2006
Speaker: Randal Myers

This Little Light of Mine

What is the difference between a successful business and a failure?

  • Is it the quality of the product?
    • The Pet Rock success
  • Or is it the packaging & marketing?
    • Clairol's Mist Stick translates as "Manure Stick" in Germany
    • Gerber's baby food in Africa

How do we effectively communicate the gospel message?

Though I am free and belong to no man, I make myself a slave to everyone, to win as many as possible. To the Jews I became like a Jew, to win the Jews. To those under the law I became like one under the law (though I myself am not under the law), so as to win those under the law. To those not having the law I became like one not having the law (though I am not free from God's law but am under Christ's law), so as to win those not having the law. To the weak I became weak, to win the weak. I have become all things to all men so that by all possible means I might save some. I do all this for the sake of the gospel, that I may share in its blessings. - 1 Corinthians 9:19-23

Paul's Marketing Strategy

  • A commitment to true ministry
    • Though I am free and belong to no man, I make myself a slave to everyone... - 1 Corinthians 9:19
  • A passion for the mission
    • ...I make myself a slave to everyone, to win as many as possible... - 1 Corinthians 9:19
  • A willingness to adapt
    • To the Jews I became like a Jew, to win the Jews. To those under the law I became like one under the law (though I myself am not under the law), so as to win those under the law. To those not having the law I became like one not having the law (though I am not free from God's law but am under Christ's law), so as to win those not having the law. To the weak I became weak, to win the weak. I have become all things to all men so that by all possible means I might save some. - 1 Corinthians 9:20-22
  • An anticipation of blessings
    • I do all this for the sake of the gospel, that I may share in its blessings. - 1 Corinthians 9:23
    • Paul expected that God would bless his efforts...and that he would be blessed in the process.

Would you like to study this topic further?

Detailed lesson outlines, audio tapes, and compact discs of this lesson are available free of charge from the Highlands church of Christ.


Home | Search | Welcome Center | Learning Center

Copyright © 2003 - Highlands Church of Christ
All rights reserved.